Why You Should Start a Podcast

Podcasts are a powerful way to connect with potential customers. They are a brilliant way to position yourself as a key person of influence, and they help you create engaging content for raving, loyal fans. What’s not to love about hosting a podcast? Right now, the podcast industry is set to explode. It is estimated…

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How to start a podcast

The basics of setting up a podcast aren’t difficult: you record an episode, you upload it to a hosting platform such as Libsyn, and you connect it to a podcast directory such as Apple Podcasts. But how can you ensure that you are creating a podcast that works well for your business or your community?…

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My podcasting journey

I started my first podcast 2 years ago this week. I had epic amounts of audio experience (I’m a multi award winning audio producer, with 15 years experience as a voiceover) so I assumed it would be a doddle. Record and edit some audio, and whack up my podcast onto iTunes. And in theory, yes,…

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